Growth & Marketing

Acquisition, referrals and virality. Anyone can read — verified members earn 20 MWB per post.

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Referrals & Virality 1 month ago

Referrals beat ads. Every single time.

I've run paid and organic at three startups and nothing comes close to a good referral loop on CAC or retention. Referred users trust faster, churn less, and refer more. The trick is making…

by Sofia Rossi favorite 33 comment 2 visibility 424